Housing Works’ nonprofit status, decades of legacy service in the community and retail experience uniquely positioned the organization to become New York’s first licensed adult-use marijuana store to open for business.
And likely the only one to launch sales before the calendar flips, falling short of market projections from the state’s top politico only a few months ago.
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Its newly established brand, Housing Works Cannabis Co., will have a soft opening Thursday – aptly at 4:20 p.m. ET – at its 4,000-square-foot location in Manhattan’s NoHo neighborhood, ushering in a new era for New Yorkers and the millions of tourists who visit annually.
“We are excited, we’re nervous. But most of all, we’re really proud to be a part of this historic moment,” store manager Sasha Nutgent told MJBizDaily.
“And to be the first.”
Housing Works’ unlikely route to the inside lane of the cannabis industry’s
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