(This is a contributed guest column. To be considered as an MJBizDaily guest columnist, please submit your request here.)
Caleb Counts (Courtesy photo)
Our industry is undergoing significant transformation, driven largely by the rise of cannabis multistate operators.
I know plenty of independent marijuana business owners and legacy OGs who are already struggling with things such as out-of-touch regulators, price gouging, compliance demands and product recalls.
The fear that MSOs might overtake their home markets only adds to the difficulties cannabis OGs face.
These operators worry they’ll be pushed aside by corporate interests with more influence, power and money.
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But by really understanding the role of MSOs, cannabis legacy operators can rest easier.
Many MSOs have made significant investments, taken substantial risks and worked with
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