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New Ad Highlights Marijuana Market’s Economic Potential For North Dakota As Voters Decide On Legalization Ballot Measure

With Election Day a little more than a week away, North Dakota activists are looking to shore up as much support as they can for a measure to legalize marijuana that will appear on the ballot, with a new ad emphasizing the revenue the state is missing out on as its neighbors build up their cannabis markets.

New Economic Frontier, the campaign behind the marijuana measure, also put out an email blast promoting the ad, information about other potential benefits of the reform and a call to action for supporters to spread the message ahead of the election.

“Would you throw away millions of dollars?” the ad says. “That’s what North Dakota is doing right now. While our neighbors are raking in cannabis tax revenue, we’re left empty-handed.”

“Montana alone generated over $118 million in just two years. That could be us,” it says. “Imagine the impact that kind of money could have on our school systems, emergency services and roads and bridges just from legalizing adult-use cannabis.”

“Don’t let our money cross state lines,” it concludes. “Vote yes on Measure 5 and keep North Dakota’s cash at home.”

An accompanying email blast lists five arguments in

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