There are dozens of ways for cannabis business executives to make deals at MJBizCon this week.
Those who want to leave the world’s biggest cannabis business event with leads and fruitful relationships should come with a game plan but also be prepared to be flexible when unexpected opportunities arise, according to executives who’ve sealed business deals at MJBizCon.
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MJBizCon 2024 opens Tuesday at the Las Vegas Convention Center with preshow forums and continues through Friday.
Having “unstructured, unscheduled, uncommitted time at the show” is critical, said Kim Sanchez Rael, the CEO of Azuca, a New York-based company that develops rapid-release solutions, emulsions, activators and other products for cannabis edibles and beverages.
“What’s most helpful for me are those serendipitous moments,” she told MJBizDaily.
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