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California report spotlights potential risks of high-potency marijuana

A new California report highlights potential risks associated with high-potency marijuana and recommends further restrictions on marketing, product development and business opportunities for licensed cannabis operators in the world’s largest regulated market.

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The 42-page report – prepared by scientists and medical experts selected by the California state health department – identified 20 key policy recommendations, including:

Restricting billboards and other public advertisements seen by children. Limiting THC-potency caps and mandating lower-potency options. Taxing cannabis products based on potency. Requiring plain packaging, similar to what’s being done in Missouri and a few other regulated markets. Prohibiting flavored products.

The findings, according to the report’s authors, are intended to guide policymakers and raise public awareness to improve consumer safety in California’s evolving cannabis

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