Two powerhouse names in cannabis edibles are joining forces.
Portland-based Wyld is acquiring fellow Oregon favorite Grön in a deal expected to close early this year pending regulatory approval, according to a news release issued by the companies.
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“This acquisition is about scaling a brand that’s already winning,” Aaron Morris, founder and CEO of Wyld, said in a statement.
“Grön has built exceptional products and a deeply trusted brand. Our goal is to support its continued growth by pairing Grön’s creativity and innovation with Wyld’s infrastructure, reach and operational strength – without compromising what makes Grön special.”
While the financial terms of the deal were not disclosed, the strategic implications are significant for the $4.8 billion edibles sector. The acquisition
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