The CEO of a major marijuana company says she’s confident Florida Gov. Ron DeSantis (R) will respect the will of the people and implement a legalization initiative if voters approve it at the ballot this November—even if he is currently campaigning against it and as another top state official is arguing that a recent car crash allegedly involving cannabis is reason to vote against the measure.
Kim Rivers, the chief executive of the multi-state cannabis operator Trulieve that’s financially supporting the Smart & Safe Florida campaign, also discussed efforts to strategically target advertisements to build support for the legalization measure amid recent polling that has cast doubts on its prospects of passage.
In an interview with The Dales Report on Friday, Rivers again challenged surveys that have been released in the weeks since the Florida Supreme Court cleared the initiative for ballot placement. She reiterated that internal polls show the measure passing with a comfortable margin, despite the steep 60 percent threshold required to approve a constitutional amendment.
Asked about DeSantis’s recent comments opposing the proposal, Rivers said she isn’t convinced that the governor’s position is “100 percent policy-based,” and the campaign may be facing the criticism because its a
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