When reports came back showing that legal cannabis sales outpaced Starbucks sales in North America, it raised more than a few eyebrows.
How, then, did cannabis outsell the world’s biggest coffee retailer? And what does this mean for the future of cannabis sales?
Americans love a good cup of joe, but cannabis is what they really gravitate towards when times get a bit tough. And 2021 was a trying year both economically and mentally for many people.
Cannabis, however, proved it is a strong product in both boom times and challenging ones. “Invest in products that people will always want, in good times or bad. And when it comes to providing a product that people crave the world over, marijuana passes the test,” reported Investing Daily. Marijuana’s ability to thrive in all economic times make it a very marketable product.
While lockdowns and stimulus
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