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Marijuana operator Tilt Holdings ends ties with social equity brands

Tilt Holdings, a Phoenix-based diversified marijuana company, has cut ties with three social equity brands and paused a joint venture with the Shinnecock Indian Nation in New York.

According to Green Market Report, the new leadership at Tilt has severed relationships with:

Her Highness, a women-focused cannabis brand based founded by Laura Eisman and Allison Krongard. Highsman, a cannabis lifestyle brand founded by former NFL running back and Heisman Trophy winner Ricky Williams. Black Buddha Cannabis, a social impact-driven lifestyle and wellness brand launched by Roz McCarthy, the founder and CEO of the nonprofit Minorities for Medical Marijuana.

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“TILT is evaluating and rationalizing our brand and product portfolio as we refine our strategy,” Tim Conder, Tilt’s interim CEO, said in a statement, according to Green Market Report.

“In doing so, we came to the hard realization that Her Highness, Highsman, and Black Buddha are

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