Minnesota, of all places, has become the hottest market for low-dose, hemp-derived THC beverages in the country – and likely anywhere else, including Canada and Europe.
The unexpected success of these cannabis beverages could bode well for the state’s nascent recreational marijuana market, with adult-use sales expected to begin in a little more than a year.
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Recreational marijuana possession, use and homegrows became legal in the state on Aug. 1.
In the meantime, consumers of all stripes are flocking to hemp-derived THC beverages, with monthly sales likely topping $1 million.
The rush has been fueled by widespread retail access, easing stigmas associated with cannabis and the state’s geographic position on the map.
Illinois and Michigan, the nearest states with adult-use sales, are hours away from most residents.
Minnesota regulators and lawmakers paved a wide path where hemp-derived THC could be sold in the Midwest market, a
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