The New York Office of Cannabis Management (OCM) sent a letter to TikTok executives, urging the company to revise its advertising policy for government entities so that they can freely talk about cannabis in a public health and safety context.
OCM Executive Director Chris Alexander said that the office has launched a “Cannabis Conversations” campaign to inform New Yorkers about “who can purchase cannabis, where can you legally use cannabis, and how one can safely use cannabis, including protecting youth.”
“We are airing ads from this campaign on broadcast television, on billboards across New York, and on various social media platforms,” he wrote. However, when OCM attempted to extend that campaign to TikTok, regulators were “informed you do not take cannabis ads of any kind, including ones from government accounts promoting health and education.”
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