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New York rolls out plan to differentiate cannabis licensees from illicit operators

In an effort to distinguish between licensed and illicit cannabis operators in New York, Gov. Kathy Hochul unveiled a verification placard for legal adult-use stores to post on their windows.

The verification includes a QR code that can be scanned by consumers and others.

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A similar version will be available for licensees initially launching sales in New York’s impending recreational marijuana market through delivery operations.

universal symbol on every product sold will also denote that state standards have been met, including testing.

“It’s critical for New York’s cannabis consumers to understand the risks of buying untested, illicit products and to have the tools to guide them to the safer, legal market that’s poised to open,” Hochul said in a news release.

“These tools will help to protect public health and strengthen our ability to deliver the equitable cannabis market our law envisions.”

Underground marijuana sales

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