(This story appears in the March issue of MJBizMagazine.)
One of the challenges facing multistate marijuana operators is creating standardized operating procedures for cultivation facilities in various markets.
Such was the case with Massachusetts-based Curaleaf Holdings in November 2020, when the company hired Matthew Indest, a plant breeding and development expert, for a newly created role: technical director of agronomy and plant improvement.
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At the time Indest joined Curaleaf Holdings, the company was operating in 19 states.
“With our expansion and acquisitions, there were a lot of things done a lot of different ways,” said Indest, who is a horticultural scientist.
“When I came in, there were a lot of different names and lineages and breeders that were used, all with varying success.”
Implementing standardization
How did Indest herd his disparate cultivation charges?
“We had to go through a lot of R&D relating to cultivation to
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