“The next phase of cannabis policy will not be decided by a single bill. It will be shaped by the political environment that determines whether any bill has a path.”
By Jordan Isenstadt, National Cannabis Industry Association
The cannabis industry loves a headline bill.
The Secure and Fair Enforcement (SAFE) Banking Act. Rescheduling. Federal reform. Every cycle brings the same conversation. Is this the moment something finally passes?
It makes sense. Legislation is tangible. It gives the industry something to rally around and react to.
But it misses how Washington actually works. Bills do not move on their own. The people who decide whether they move are about to be decided in the 2026 elections.
Before working in communications, I spent years in government. I sat in rooms where policy decisions were shaped long before they became public debates. The outcome was rarely about one issue standing on its own. It was about who held power, who controlled the agenda and which issues were worth spending political capital on.
Cannabis is no different.
The industry tends to treat federal reform as a question of timing. When will something pass? In reality, it is a question of alignment. Committee chairs. Party
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