Twitter is opening the door for advertisers of packaged weed products, the Associated Press reports, with refined changes to the announcement that it will begin allowing THC ads in addition to CBD ads last February.
The new changes will allow packaged cannabis products in ad creative and include updated medical and adult-use cannabis markets. It’s the latest major shift on the platform since being purchased by Elon Musk in April 2022.
The grass is getting greener 🍃 Certified advertisers can now show packaged cannabis products in their Twitter ad creative.
Plus, we’ve made some changes for medical licensees and opened up
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