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How to create a mission statement for your cannabis business

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Following up on my previous column on what a mission statement is, why it’s important and how it can be a powerful management tool, let’s now look at a practical approach to creating a mission statement.

If you’ve checked out some mission statements, you have an idea of what those that resonate with you sound like.


If you already have one, this might prompt you to look at it again to see if it still fits. If it’s as powerful as you would like. If it’s clear and concise.

Checking out a few websites for ideas, a process to follow or general info will be useful as a place to start.

Here’s a generalized approach that’s easy to follow and get you going.

Before you begin, keep in mind

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